BRANDING SERVICES

In addition to hospitality procurement management, we provide a variety of hotel branding services designed to help your business stand out. Our branding team has extensive experience in developing unique and appealing service brands that reflect your creative vision. With a deep understanding of design and communication, our experts specialize in crafting memorable identities and impactful branding that breaks through the clutter. We also pride ourselves on delivering exceptional client service that is both efficient and approachable.

Our strategic approach goes far beyond just designing logos, stationery, or menu covers. We focus on elevating your hotel’s overall positioning, branding, and design to create a truly distinctive presence. By harnessing the power of thoughtful and intelligent design, we have successfully worked with some of the world’s leading hospitality, travel, and tourism brands. Together, we’ve shaped how they connect with guests, passengers, and visitors while standing apart from competitors in meaningful ways. Let us help you achieve the same.

Our Approach

Our hotel branding, design, and communication services are built around four key deliverables:

Creative Platform

Through focused research and insight gathering, we define your property’s unique proposition and positioning. These elements are brought to life in the Creative Platform—an inspiring and strategic concept that serves as the foundation for your branding, design, and communication efforts.

Design

We explore multiple brand identity concepts, presenting alternative directions with sample applications to help you select the one that resonates best. Once a design direction is chosen, we refine every detail of the selected concept and apply it across a range of materials (approximately 50 items), drawn from the list of collateral provided.

Delivery

Our team develops print-ready and digital artwork for all selected collateral, coordinates with production specialists, and oversees the entire production process to ensure quality and timely delivery. Every detail, from printing to production, is meticulously supervised to meet the highest standards.

Communications Plan

Beyond branding and design, we provide communications support to amplify your brand across all media platforms—paid, owned, and earned. As part of this service, we create a tailored communications plan, identifying your target audiences, crafting key messages, selecting the right channels, and designing campaign tools essential for a successful property launch or repositioning. If needed, we can also assist with implementing the plan.

Timing

Completing the branding and design elements for a hotel or resort typically takes 12–16 weeks. This timeline may vary depending on the property’s size, facilities, and specific collateral requirements.

Let us help you create a brand that reflects the distinct identity of your property and ensures a lasting impression on your guests.

COLATERAL MENU

FRONT OFFICE
  • Guest registration documents
  • Guest questionnaire
  • VIP check-in leather folders
  • Key card and holder
  • Luggage tag and receipt
  • Vehicle receipt
  • Compliments slips
  • Special occasion cards
  • Information pack and folder
  • Services price list
  • Babysitting form
  • Departure form
  • Bill folio and folder
  • Reservation cards
  • Posters
  • Print advertisement
  • Restaurant advertisement
  • Press release template
  • Press pack folder
  • EDM
  • Event graphics
  • Newsletter template
  • Property factsheet
  • Property brochure
  • Conferencing factsheet
  • Banqueting factsheet
  • Invitations
  • Goodie bags
  • GM welcome card
  • Blank cards
  • Corporate letterhead
  • Email template
  • Power point template
  • Mailing envelope
  • Business cards
  • Notepad
  • Paper cards
  • Wrapping and tissue paper
  • Gift box and bag
  • Carrier bag
  • Swing tag
  • Door hangers
  • Safe disclaimer card
  • Maintenance repair card
  • Missed service card
  • Laundry delivered card
  • Laundry delivered card
  • Laundry form and price list
  • Minibar price list
  • TV channel list
  • Information booklet
  • Pen and pencil
  • Postcards
  • Robe and slippers
  • Laundry bag
  • Hairdryer bag
  • Shoe shine bag
  • Draw liners
  • Bed linen
  • Wet and dry amenities
  • Spa brochure
  • Spa menu
  • Reservation card
  • Price card
  • Wet amenities
  • Fitness leaflet
  • Spa bill folio
  • Amenities
  • Welcome Kit
  • Price list

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